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Join our free private community for men who are ready to stop drifting and start living with purpose.
The Victory Circle is where men choose clarity over numbness and surround themselves with others who are committed to growth, discipline, and accountability.
Inside, you’ll find:
- Support from men walking the same path
- Daily encouragement and accountability
- Tools to build discipline and stay alcohol-free
- A brotherhood focused on performance in life, work, and family
This isn’t just a group.
It’s where momentum is built.
Build Discipline for Life.
The 30-Day Sober Performance Challenge is a simple, structured system designed to help men go alcohol-free for 30 days while building the clarity, confidence, and momentum needed to perform at their highest level.
Over the next 30 days, you’ll follow a proven daily plan with short audio lessons, practical exercises, and real-world tools to help you break old habits, stay accountable, and take back control of your life, one day at a time.
No guesswork.
No overwhelm.
Just progress.
Professional Coaching
I work with executives, entrepreneurs, business owners, athletes, entertainers and professionals.
Join Millions of Listeners!Â
No More BS. Put In Work. Live With Purpose.
Most men aren’t broken, they’re numbed, and alcohol keeps them there.
No Community
Trying to do life on our own rarely has positive results
No Accountability
Dreams and goals never get accomplished because of a lack of accountability
No Direction
Waiting around for the perfect time or plan which doesn't exist
About Shane Ramer
Shane Ramer is the founder and host of That Sober Guy Podcast, a culture and performance platform examining what happens when high-performing men remove alcohol and reclaim clarity, focus, and leverage.
Since launching the show in 2014, Shane has reached millions of listeners across 100+ countries by challenging conventional narratives around masculinity, success, and sobriety. His work sits at the intersection of identity, discipline, and modern performance.
Shane works privately with executives, founders, athletes, and creatives who are no longer interested in numbing high performance with low-level coping tools. His approach reframes sobriety not as healing, but as optimization, removing friction so men can operate with precision in business, health, and leadership.
He is also the creator of the Sober Male Index, a performance-focused data project tracking how sobriety impacts focus, productivity, income, and social dynamics in men.
Shane is a husband of 20 years, a father of two, and lives his work through faith, fitness, and daily discipline.Â
If connecting with other like-minded men who can offer support and help guide you in living a life free from alcohol, and help you grow in your personal life, spiritual life and in business is what you are looking for, our courses, coaching and men’s community is for you!
We help and coach ordinary men to look outward so they can not only be successful but be extraordinary!
About
Find out more about That Sober Guy, our mission, our methods, and the results of thousands of men who have joined That Sober Guy in the conversation about performance, identity, and culture through the lens of sobriety.Â
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